Switz Education aims to provide you with the handbook to right education in Switzerland. Read on to know about the various resources to explore your options in the Luxury Brand Management courses available.
STUDY MODES
- Business models in luxury : This model explains the strategy of a luxury brand to focus on the requirements of the people of high society. Products with high standards of quality and or exclusivity attract these customers.
- Economics and sociology of luxury : This model helps you understand the economics of the production , marketing and consumption of a luxury good and how it affects the different facets of society.
- Business trends in luxury hotel, resorts and events : This model will help you understand the new trends in the industry and adjust the brand profile and market it accordingly.
- Gastronomy universe , fine wines and spirits : This model will help you see the culinary aspect to luxury brand management.
- Ultra – Luxury Travel and experiences : This study model works on enhancing your understanding of the traverse feature to brand managing of a luxury product.
- Luxury fashion and design : This study model builds the foundation to understanding and comprehending the fine quality as well as unique designs of luxury goods.
- Building brand equity : This model explains the commerce side to luxury brand management.
- Experiential Economics : This study model explains and emphasizes on how the consumers spend money on experiences and not on goods. Thus this will help you understand the bringing together of products in a brand to sell it to the consumers.
- Design thinking : This model highlights the problem solving in design while keeping the interests of the consumer above all personal gains and interests.
- Digital transformation and data analytics : This study model will help you in understanding the use of analytics i.e. having the ability to monitor the brand and then use these analytics as reference to improve business through Luxury Brand Management skills.
- Digital Marketing in the luxury industry : This model teaches you how to enhance the relationship of the brand with the customer as well as work on how to capitalize this relationship to strengthen the base of the brand.
- Service culture and operational excellence : This study model focuses on making continuous improvements to the brand and providing amazing service to the base of pre-existing consumers as well as expanding the consumer base.
- New frontiers in customer service : This study model will delve deep into the new opportunities and avenues in the customer service side to customer service in luxury brand management.
- Retail management : This model prepares you for the world of retail and its management by combining your passion for luxury goods with your management skills. 15. Strategic management of luxury brands : This model gives you an insight into providing unforgettable experiences to the consumers through excellent management skills of the public image as well as through amazing personal assistance.
EMPLOYMENT OPTIONS
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- High end retail : A degree in luxury brand management gives you the opportunity to work in high end retail. Collaborating your passion for luxury brands along with one on one communication with the consumers of the brand.
- Luxury marketing : A new horizon can also be explored in luxury marketing which calls to work your deep connection and understanding of the brand as well as the knowledge of the strategies used in marketing of such brands.
- Bespoke travel and tourism : This majorly asks for you to know and develop a strong relationship with your client. WHY ? Your major requirement is to design client specific trips and give them the experiences that will help them with the growth of their brand.
HOTEL INSTITUTE MONTREUX AND GLION
Hotel Institute Montreux :Hotel Institute Montreux can be found in one of Switzerland’s most iconic locations.HIM gives you business insights from industry leaders. A tailored education and prestigious degrees will open doors to a successful career in hospitality and beyond.
Glion :Promotes mastering the art and science of creating luxury experiences through courses such as Luxury Brand Management. At Glion this immersive program teaches you t hospitality combining learnings around catering, design, fashion and service that puts you on a higher tier.
SWITZ WITH ITS SWIFT CONNECTIONS
Switz education helps you get the ideal education in Switzerland with an easy process and along the way help you make connections in the industries you want to work in the future.
Hotel Institute Montreux : At the Hotel Institute Montreux , students can choose between specializations, depending on their interests. Luxury Brand Management and Business Management is led with our partnership with Tag Heuer, a luxury watch manufacturer; John Paul, world-renowned concierge brand and Montreux Jazz Festival, the second largest jazz festival in the world held annually.
Glion: This institution teaches the expertise in Luxury Brand Management through diverse sectors that come together to form the Luxury Brand sector. 98 % of the job seeking students from Glion have one or more job offers. The average amount of internships of a student at the end of the course is 7.7 and there are over 250 recruitment visits per year.
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Text on image: Luxury management in Switzerland – your formula for success \
Caption: Switz Education aims to provide you with the handbook to right education in Switzerland. Read our blog to know about the various resources to explore your options in the Luxury Brand Management courses available.